Kuyichi is an organic denim brand that also offers a range of other sustainable casual clothing. Kuyichi is regarded as one of the pioneers of ethical fashion, set up in 2001 by NGO Solidaridad who wanted to introduce organic cotton to the fashion industry following their experience of development of fair trade organic coffee and fruit business in Latin America. They first tried to convince the big players in the denim industry to use organic cotton but none were interested so they decided to set up their own brand ‘Kuyichi’. The brand continues to innovate by using and experiment with fabrics including recycled polyester, Tencel®, spare denim and hemp. They aim to use as close to 100% sustainable fabrics as possible.
Kuyichi – Ethics
Kuyichi also work in close cooperation with Made-by to certify their suppliers according to the social standards approved by Made-by such as SA8000, Fairwear, BSCI and Wrap. Kuyichi are completely transparent regarding their sustainable status and their scorecard is published online by Made-by and includes the percentage of certified factories, percentage of organic cotton and classification of sustainable fabrics.